Cookie Policy

Effective from September 2026

What Cookies Are

Cookies are small text files stored in your browser. Similar rules in the EU also apply to other technologies used to store and read data on a device, such as localStorage or sessionStorage. They help provide core site functionality, remember preferences, and, where applicable, measure traffic.

What Cookies We Use

Name	Type	Purpose	Retention
asqiro_session	Essential	User sign-in, session protection, and access to the secured part of the app	14 days or until sign-out
asqiro_resp_session	Essential	Protects surveys against automated and repeated submissions	6 hours
asqiro_anon_id	Essential	Random browser identifier that applies usage limits to the survey generator on the public website and prevents abuse	400 days
cookie_consent	Essential	Stores your cookie preference	1 year
asqiro_locale	Functional	Remembers your interface language	1 year
asqiro_lwp	Functional	Returns you to the workspace page you last opened	1 year or until sign-out
localStorage / sessionStorage / IndexedDB	Essential / functional	Stores sign-in state, authoring drafts, workspace cache, preview and layout preferences, respondent draft answers, respondent/session identifiers, survey completion state, and cookie choices	Authoring drafts: up to 30 days after the last edit and cleared on logout. Respondent drafts: until submission, reset, or browser/user removal. Completion markers, identifiers, cache, and preferences: for the session or until removed by the browser or user.
_ga* / Firebase Analytics	Analytics	Measures product usage and basic traffic only after consent is granted	According to Google/Firebase settings after consent
_gcl_* / Google Ads	Advertising / marketing	Measures sign-ups from Google Ads campaigns. The Google Ads tag loads only after marketing consent is granted	According to Google Ads settings, typically up to 90 days

Firebase Analytics and related Google Analytics tracking run only after explicit analytics consent. The Google Ads tag and its cookies load only after explicit marketing consent; before that, no Google Ads request is made. Personalized ads and remarketing require a separate explicit choice. Survey pages shown to respondents do not display the cookie banner, do not load the advertising tag, and send analytics only if analytics consent was already given in that browser. When the survey generator on the public website is used, Google reCAPTCHA (through Firebase App Check) may store data on the device to tell people from automated traffic; this is necessary to protect the service.

Cookie Categories by Purpose

Essential cookies

Always active

Required for the app to function. Without these cookies, the service would not work properly. Their use does not require consent.

Analytics cookies

Consent required

Used to collect aggregate statistics about product usage. They are enabled only after consent and can be declined at any time.

Advertising and marketing cookies

Consent required

These measure PPC campaign performance and conversions through Google Ads. The Google Ads tag loads only after marketing consent.

Personalized ads and remarketing

Separate consent

Used only if you explicitly allow Asqiro interactions to be used to create audiences, personalize ads, or run remarketing.

Google consent signals

Analytics consent maps to analytics_storage. Marketing measurement maps to ad_storage and ad_user_data. Personalized ads and remarketing map to ad_personalization.

How to Manage Cookies

You can withdraw your consent at any time with the Cookie settings button in the website footer or in Settings, or by clearing cookies in your browser settings:

Blocking all cookies may affect app functionality. You can always update your preference with the Cookie settings button.

More Information

More details about personal data processing related to cookies are available in our Privacy Policy. If you have any questions, contact us at support@asqiro.com.

Last updated: September 2026